Privacy Policy

Last updated: December 10, 2025

At Novalux, operated by novagoods ("we", "us", "our"), protecting your privacy is a top priority. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website and purchase our digital products.

1. Information We Collect

When you make a purchase, we collect basic information necessary to process your transaction and deliver your products:

• Personal Information: Name, email address, and billing address.
• Payment Information: We do not store your credit card details. All payments are processed securely through Stripe or PayPal.
• Usage Data: We may collect anonymous data about how you interact with our website to improve user experience (e.g., pages visited, time spent).

2. How We Use Your Information

We use your information solely for the following purposes:

• To process transactions and deliver your digital download links.
• To send important product updates (e.g., new brush additions to your bundle).
• To provide customer support and respond to your inquiries.
• To improve our website and product offerings.

3. Data Protection

We implement industry-standard security measures to protect your personal information. Your data is encrypted during transmission, and we never sell your data to third parties.

4. Cookies

We use cookies to remember your cart items and preferences. You can disable cookies in your browser settings, but this may affect your ability to use certain features of our store.

5. Third-Party Services

We use trusted third-party services to operate our business:

• Paddle: As our Merchant of Record, Paddle handles secure payment processing, billing, invoicing, tax calculations (VAT/GST), and refunds. For more information, you can review Paddle's privacy policy at https://www.paddle.com/legal/privacy.
• Vercel: For website hosting.

These providers have their own privacy policies regarding how they handle your information.

6. Your Rights

You have the right to access, correct, or delete your personal information. If you wish to exercise these rights, please contact us at contact@novaluxgoods.online.

7. Contact Us

If you have any questions about this Privacy Policy, please contact us at contact@novaluxgoods.online.